So what is it we do? 

Shift is a network. We aim to facilitate conversations around the topic, and be the ones who connect the dots:

bringing stakeholders together with doers, linking resources to needs, or bringing expertise and learnings from other fields into cycling. 

Involving any brand, any organisation and anyone who cares to join. As change starts with linking up what already exists.

We also aim to inspire. By setting up projects ourselves: collaborations that might serve as an example, events to get you thinking and maybe even change your ways.