top of page
Barcamp March 2024 - Flyer 1.png

Shift BARCAMP 2024

29 Feb – 1 Mar, Koblenz, Germany

After the success in 2023, Shift is hosting the second interactive in-person event, where participants bring the topics and create the agenda on the day together.

The Shift BARCAMP brings together environmental enthusiasts and experts from the cycling industry. It gives like-minded individuals the chance to connect, find inspiration, tackle key sustainability challenges, and to go for a ride together.



  • Date: Thursday 29 February to Friday 1 March 2024

  • Location: Canyon Headquarters, Karl-Tesche-Straße 12, 56073 Koblenz, Germany

  • Entrance fee: Your 20-minute contribution and €150 to cover your food and the organization of the event. Dinner is not included.

  • Registration deadline: Please register before 9 Feb 2024


Thursday 29 February (attendance optional)


14:00 - Easy pace city bike ride from Canyon.HQ

19:00 - Social dinner

Friday 1 March

8:30 - 9:00 - BARCAMP registration opens
9:00 - 17:30 - BARCAMP 
17:40 - 19:00 - Drinks and tour of Canyon.HQ
19:00 - 21:00 - Social dinner (optional & not included in entrance fee) 

What to expect?

You can expect a friendly atmosphere where everyone's voice is valued, regardless of their level of expertise or background. 
The format of a Barcamp is participant-driven, so the agenda isn't fixed beforehand. Instead, all participants prepare a topic they will share in a short and interactive 20-min session. This could be a project you are working on, a challenge you face, or an idea that you would like to test with other thinkers.

The informal but facilitated set-up of the event makes it the perfect platform for sharing and learning in a collaborative and spontaneous way.


It's a great opportunity to engage in open conversations, connect with like-minded individuals, and learn from the diverse expertise within the Shift community.

What participants of the last Shift BARCAMP said:

"I think it's a very innovative and interactive format for sharing knowledge and experiences, coming from a variety of businesses belonging to the bike industry. I came back with many fresh insights, innovative ideas and, most of all, the chance to create potential synergies with other representatives of the bike industry to collaborate with."

Manuela Bonalume

Group ESG at Vittoria Spa

"I liked the concept of "Bring your own Topic", because one did get a great idea of where the others are standing and what topics they are working on. Great to share lessons learned and activities."

Hanna Bauer

CSR Manager at Schindelhauer Bikes

Who can attend?

The Shift BARCAMP is an inclusive event, welcoming individuals and representatives from businesses across the cycling world of all sizes – big and small. It is the perfect space to bring together people from different business units to exchange ideas, challenges and to explore solutions.

Besides the sustainability professionals of cycling companies, we welcome product designers, engineers and managers, innovation teams, as well as communication and HR specialists. 


We also actively encourage grassroots organisations, freelancers, and anyone passionate about contributing to the intersection of cycling and environmental sustainability to consider attending. 


BARCAMP provides a diverse and collaborative space where insights and ideas can be shared across a broad spectrum of perspectives.

Seats are limited due to venue capacity and to ensure a high level of interactivity between participants. 

We are excited to welcome the following organisations

  • Doesn’t cycling have a low environmental impact already?
    It does, to an extent. The use of bicycles significantly improves several problems faced by congested and highly populated cities, including air quality and overall health of the population. However, the production of bicycles has its own environmental impact, and although there is potential to offset this, the use of bikes in a wider context currently plays too small a role in balancing its production footprint and reducing cars on the roads.
  • What are the Climate Commitment signatories committing to? 
    REPORT: To disclose their company’s carbon impacts by measuring the Scope 1 & 2 Greenhouse Gas (GHG) emissions, in accordance with the GHG Protocol, by 2023 (latest) and to continue to do so on an annual basis. REDUCE: To disclose plans to reduce their Greenhouse Gas (GHG) emissions by at least 55% by 2030 (against a baseline of no earlier than 2015)
  • What is the GHG Protocol?
    The Greenhouse Gas Protocol is the international standard for calculating the carbon emissions of an organisation. Following a standardised methodology means our results will be consistent and comparable across our industry and from one year to the next. For more information, visit here.
  • What does ‘Scope 1 & 2’ mean?
    The GHG Protocol makes a distinction between ‘direct’ and ‘indirect’ emissions. The GHG Protocol defines direct and indirect emissions as follows: Direct GHG emissions are emissions from sources that are owned or controlled by the reporting entity. Indirect GHG emissions are emissions that are a consequence of the activities of the reporting entity, but occur at sources owned or controlled by another entity. The GHG Protocol further categorizes these direct and indirect emissions into three broad scopes: Scope 1: All direct GHG emissions. Scope 2: Indirect GHG emissions from consumption of purchased electricity, heat or steam.
  • What does ‘Scope 3’ mean?
    The hardest emissions to calculate, the so-called Scope 3 emissions, which includes all indirect emissions that occur in the value chain of a reporting company. Scope 3 emissions are not currently part of the Climate Commitment, and signatories are not expected to report them. They include: Other indirect emissions, such as the extraction and production of purchased materials and fuels, Transport-related activities in vehicles not owned or controlled by the reporting entity, Electricity-related activities (e.g. T&D losses) not covered in Scope 2 Outsourced activities, waste disposal, etc. Source: based on GHG protocol
  • Signatories are committing to disclosing company information? What does disclose mean, and does this refer to a specific instrument of reporting?
    This refers to Scopes 1 & 2. By ‘disclose’ we mean that the plans will be published on your corporate website. There is no specific instrument for reporting, however we would suggest using a recognised framework, such as the environmental standards provided by the GRI (Global Reporting Initiative) or SASB (Sustainability Accounting Standards Board).
  • How can I contribute/join this climate commitment?
    We invite all companies working in the cycling industry to join this initiative, even if your company is only at the start of the journey. Please reach out to your CEO and ask them to sign up here.
  • Which organisations are part of the climate commitment?
    You can see the full list of organisations that signed the letter here.
  • Where can I get help to get started?
    Measuring your carbon footprint and setting up a reliable, long term CO2-management process is best done using dedicated software. For the most up-to-date information on measuring your carbon footprint, check, where there is a ‘Reporting Template’ and a ‘calculation tool’ available on the website that can help you get started. Shift Cycling Culture has also compiled a (non-exhaustive) list of Tools & Resources for measuring Scope 1 & 2 carbon footprint, and supply chain management. By providing this list, we hope to help you select the best tool for your organisation's requirements. There are also various large and small consu